A bitter and costly rivalry for supremacy in men’s professional golf ended yesterday when the PGA Tour and LIV Golf, which is bankrolled by Saudi Arabia, announced a merger. The deal stunned the world of golf and was the Gulf kingdom’s biggest success yet in its ambitions to become a player in global sports.
“It is hard to overstate how surprising this news is,” my colleague Kevin Draper writes. The PGA Tour and LIV have spent the past two years competing with and suing each other. Some in the PGA had sharply criticized LIV, both for dividing golf and for associating with Saudi Arabia and its poor human rights record. All lawsuits will now end between the formal rivals.
Still, much remains unknown about the new golf company, which was created so quickly that it was announced before it even had a name. One thing is sure: LIV has gained a foothold that guarantees its outsize influence in the game’s future. The governor of the Saudi sovereign wealth fund will become the chairman of the new company.
Background: LIV lured some of the world’s most prominent players, some with contracts said to be worth $200 million, and offered tournament prize funds that were the richest in golf history. Tiger Woods, who rebuffed a nine-figure offer from LIV, has denigrated the league’s approach to competition.
Saudi ambitions: The kingdom’s wealth fund has bought a Premier League team and sponsors Formula 1 races. Saudi Arabia is also bidding to host soccer’s World Cup in 2030.
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